Alex Loves to Do Hard Job

Posted on Sep 11, 2015 in Hiroko's Blog

Last week I had a chat with Stephanie, the owner of Blue Moon, the fishmonger, which brings seasonal, finest quality local fish to our Union Square Farmers Market in New York City. Their diverse customers include Union Square Cafe and Blue Hill restaurants. Alex, her husband, the fisherman, goes out to the sea (they are based in Mattituck, NY), harvests fish and brings them to the shore. He is not a young man and is not using young assistants. He is doing everything by...

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Blue Moon Fish, Wild Fish, Alex and Stephanie

Posted on May 15, 2013 in Hiroko's Blog

I was so excited when I heard Stephanie on WNYC last Wednesday. She was giving tips on how to cook their catch. She and her husband, Alex, owns Blue Moon Fish company. Alex is a fisherman and has been in the business for 40 years. According to Alex he started to bring fish to the Greenmarket 25 years ago. TriBeCa location became a huge success. Alex expanded the sales of his fish to other Greenmarket locations, and eventually he is selling his fish only to the public....

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